Just checking in at a brewery now brings excitement and possibly an extremely memorable experience. Crackem users have received tee shirts, gift cards, wireless earbuds, inflatable chairs, and even a smart TV just for checking in at one of our breweries. This is NOT your average ale trail!
Limiting your ale trail to a specific region limits your profitability. State-wide ale trails increase your reach and increase your sales!
Every brewery in the state has the opportunity to participate. No need to solicit an organization to participate or wait till next year.
Hundreds of thousands of maps/flyers/books are printed each year. What happens to the old ones? Going mobile reduces waste.